ColdOpen · The AI sales roleplay app

Win the first ten seconds.

ColdOpen is an AI sales roleplay app. Rehearse your hardest sales conversations out loud with a realistic AI buyer, then get scored the moment you hang up.

Build my practice buyer

URL optional

We'll study your site and build a practice buyer for your business.

10 free trial minutes · No card required · Works without a website

Now on Google Play · iPhone coming soon

The loop

How it works

1

Drop your URLOptional

Paste your company site, or skip it and answer a few quick questions instead. Either way, ColdOpen learns what you sell and who buys it.

2

Meet your buyer

In about a minute, you get a practice buyer built for your business: your offer, your prices, your customers' objections.

3

Talk it out loud

Have a live voice conversation. The AI buyer pushes back, stalls, and objects like the real thing.

4

Get scored

End the session and an AI scores your transcript against the rubric, with specific feedback you can act on.

Built for your business

Not a generic buyer. Yours.

Drop your company URL, or just answer a few quick questions, and ColdOpen builds a practice buyer around what you actually sell. A website makes it sharper, but you never need one.

Your offer

Your buyer is built around your market and what you sell. Like a real prospect, it still has to hear your pitch from you.

Your prices

Real price points mean the money objections land the way they will on a real call.

Your customers' objections

12 objections from easy to hard, built from your business, including the one you tell us your buyers say most.

The product

A real conversation, a real score

This is a session: the buyer pushes back out loud, you answer out loud, and the scorecard shows exactly where you won or lost them.

Live session00:00

The buyer

You

Session scorecard

2 min ago

0/ 100
Opening hook90
Rapport & trust84
Discovery74
Objection handling68
Value clarity80
Securing next step86

“Strong open. When the buyer stalled on price, name the fear before defending the number.”

0

objections from easy to hard, built from your business

0

behavior dials to set the difficulty

~0s

to your first practice buyer

0-pt

rubric behind every score

Verticals

Built for your world

Whatever you sell, your buyer pushes back with the objections your customers actually raise. The industries below are examples: yours is built at signup, and you practice it against four buyers who each push back their own way. Donna brushes you off, Trent compares you to everyone else, Priya wants the numbers, and Marcus doesn't trust you yet.

Want our team to hand-tune your buyer with you?

Every buyer is built from your business at signup. Tell us your industry and our team will reach out to tune it with you. Enterprise teams also get a dedicated account rep.

Why ColdOpen

Built to feel like the real conversation

Listening

Your turn. Talk out loud.

Live voice practice

Rehearse out loud against a realistic AI buyer in a real-time voice call, not a chat box.

82/100
Solid

Scored vs rubric

Opening hook
Objection handling

Instant AI scoring

End the call and get a rubric-based score with per-criterion breakdown and specific feedback.

Your buyer12 objections

“We already have someone for this. Why would I switch?”

Deep objection library

Your buyer brings 12 objections from easy to hard, built from your business, including the one you tell us your buyers say most.

Buyer dialsDifficulty 78
Guardedness
Impatience

Customizable buyers

Pick one of four buyers, each with its own style of pushback, then dial in guardedness, impatience, price sensitivity and more.

Team readiness+18%
AJR

Manager-ready analytics

Track team readiness over time, by rep and by objection theme, so you know who is ready before it counts.

FAQ

Clearing doubts and concerns

The answers to the questions reps and managers ask most before getting started.

Yes. You start with 10 free practice minutes, which is typically enough for 2 full voice sessions with a score at the end. No credit card to get started, and one free trial per person and business.

Yours. At signup you pick your industry from a long list or type in your own, answer a few quick questions about what you sell, and can add your website (optional). ColdOpen uses that to build a practice buyer tuned to your business and the objections you actually hear. And on any plan, you can ask our team to hand-tune your buyer with you.

After each call, your conversation is scored against a consistent sales rubric: an overall score, a breakdown by criterion (your opening, rapport, discovery, objection handling, value, and securing the next step), and specific feedback on what to work on next.

You practice out loud in a real-time voice call, not a chat box. The buyer interrupts, stalls, and objects like a real prospect. You pick one of four buyers, each with a different style of pushback, and set the difficulty with six dials, from Gentle to Brutal.

Practice calls are recorded and stored privately: your team sees transcripts and scores, not audio, and only authorized ColdOpen staff can play a recording. We never sell your data, and we don't use your practice content to train our own AI models. To run the call and the scoring, call audio and transcripts are processed by OpenAI. Anthropic builds your buyer from your setup answers and website, and sees a call's transcript only if you turn on the live coach. The details are in our Privacy Policy (getcoldopen.com/legal/privacy).

Billing is pooled practice minutes at the team level, not per seat, so anyone on your team can practice from the same shared balance. Plans are month to month and you can change or cancel anytime.

Start practicing today.

The first ten seconds decide whether you get the next ten minutes. Practice them until they feel easy.

Get started

10 free practice minutes. No credit card.